March 2010
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Birthdays to Be Had at Pappadeux

March 10th, 2010 by Kristine Macabare

From L-R: Kristine (me!), Morgan, The Birthday Hat, Bruce, Jamie, Debbie, Christy, Beth, Paul, Vanessa, and Linda.

Yep, it’s birthday time! Or at least it was birthday time at lunch today.

We often have birthday lunches out at restaurants (or sometimes catered in) designated by the birthday celebrants. This month, Morgan and Vanessa are sharing their birthday so we went out to Pappadeux off I-35E and Northwest Highway. After the rain and brief hail storm this morning, we were very fortunate to have clear skies just in time for the drive.

By the way, see that funny looking thing on Morgan’s head in the picture? That, my friends, is what we call The Birthday Hat. And yes, it does need to be capitalized like that. It is the one item that is both loved an hated by staff members since wearing it is part of the Webdex birthday ritual. And because it’s Morgan’s first birthday with us, he had the honor of wearing it today.

Some people wear it all the time (Vanessa and I tend to wear it all day on our birthdays). Others just long enough to say they wore it and then give it back to Linda. And let me tell you, it is QUITE a conversation piece. Everywhere we go, we get compliments on the hat. “That hat is awesome! Where did you get it?” “We need to get a hat like that!” Once, we went to Abuelo’s for Bruce’s birthday, and as we were walking out of the restaurant, he was turning heads left and right. Don’t get me wrong, Bruce is a handsome man, but that hat made him look like James Bond (if James Bond wore a hat shaped like a birthday cake). And you know what? Something tells me that if 007 saw that hat, he would have no problems wearing it out in public ;)

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Every Company Has a Face – Come See Ours on Facebook!

March 10th, 2010 by mcorley

When a company is handling your online presence, it’s important to know that they stand behind what they preach. Because we know our clients so well, we want to make sure we return the favor. WebDexMedia’s Facebook Fan Page introduces our team as more than just as faceless people in cubicles. Come get to know us as real people who take an interest in both our business, and the business of our clients.

Social Media grows in importance in the realm of search engine marketing every day. Every business can benefit from a name and a face, whether the target audience is BTB or BTC. It’s possible to use social media as a marketing avenue, certainly, but there’s also something much more important than that. Working with our clients by being open and available on Facebook is a big step toward transparency that will allow us to demystify the work we do, and invite collaboration and input from the people we work with every day.

Become a fan of WebDex Media on Facebook. Not only will you know about news in the SEO industry before anyone else, you’ll also be able to take an active part in our discussions and share your thoughts and opinions. You’ll also be the first to know about our webinars, and in-house workshops.

Best of all, by becoming a fan of our Facebook group, you can join us as we explore social media, and all it has to offer.

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Want to Follow WebDexMedia on Twitter?

March 9th, 2010 by mcorley

Here at WebDex Media, we like to pride ourselves on being ahead of the curve in SEO and Internet Marketing techniques. That’s why we’ve worked hard to integrate social media so fully in our online marketing strategy. What does that mean for you? Well, it means that we are constantly updating our twitter pages with great information for you.

At PaulSlackWebDex and WebDexMedia on twitter, you’ll find out about everything that’s happening here at WebDex first. Get the latest, up to date info on our Webinars, and in-house workshops. Get a notification when we update the blog! Even better, by following us on twitter, you’ll get access to a great stream of information, like the top news in the world of SEM and internet marketing.

It’s easy to follow us! Just sign in, visit us on Twitter, and click “Follow.” You’ll be on the fast track to keeping ahead of internet marketing trends within seconds. We have a special relationship with our clients, and we won’t keep any secrets from you. Our twitter feeds are a quick and easy way to follow along as we introduce you to new technology, and new ways of approaching SEO and social media.

For those of you who don’t follow us here on the blog regularly, be sure to look for Paul Slack on LinkedIn. There, you’ll find information on the most recent blog updates, and be able to join in discussions and find answers to questions internet marketing professionals are asking. Watch us tackle the toughest topics in the industry, and you’ll see why WebDex Media is one of the leading internet marketing companies in the region.

You can also add our blog to your Google Reader by adding our RSS feed. Stay tuned to us in the next few weeks to find out more about how strong social media management can help your online business thrive.

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Morgan’s Birthday Ambush

March 9th, 2010 by Kristine Macabare

Morgan was definitely surprised.

Happy birthday, Morgan! We have tradition here at Webdex that started a couple years ago where we ambush the birthday celebrant and trash decorate their cubicle :) Granted, Morgan might be the new kid around here, but that doesn’t grant him immunity.

Our mission first began by making sure the victim was out of the office by 6:00PM. Morgan occasionally works late, but to eliminate that risk, Linda sent an email saying everyone had to leave promptly at 6 because the carpets would be cleaned (kudos to Linda and Debbie for coming up with this one).

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A Snapshot

February 17th, 2010 by Kristine Macabare

The staff gathers around the conference table for a catered lunch and our annual kickoff meeting.

Today was our annual company kickoff meeting, which Paul may or may not post about depending on his schedule (he’s a busy guy). We have these meetings once a year, usually near the beginning, to review the previous year and to talk about what to look forward to over the next year. After blessing the meal, we filled our plates buffet-style in Linda’s office where all the food was laid out. Lunch was catered by Dickey’s, which was a treat because we’ve had fajitas the last couple times we’ve had a catered lunch so we were fajita-ed out. Then we all gathered around the table to eat lunch while Paul went through his slideshow.

I took this snapshot after Paul’s uplifting presentation while Tim, one of our staff members, was sharing a few words with everyone. If only you guys could be a fly on our walls and witness the talent and brainpower gathered around our conference table. I tried to be discreet because everyone freaks out and personalities change once a camera appears, and well because it’s just a camera phone, I couldn’t get everyone in it, but it’s as close to a fly’s perspective as I could get. Overall, it was a great meeting and a great day to be at Webdex.

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Google Social Circle Articles

February 12th, 2010 by Paul Slack

Vanessa found a couple of good articles about Google Social Circle from Search Engine Land. The first article is an in-depth look at Social Circle while it is still in its Beta phase and is very time consuming so make sure to give yourself time to read. The second article was released this last month when Social Circle came out of Beta and it discusses updates to it.?

http://searchengineland.com/google-social-search-launches-gives-results-from-your-trusted-social-circle-28507

http://searchengineland.com/google-social-search-goes-live-adds-new-features-34487

Let us know if you are interested in learning more about Google Social Circle or any other Internet Marketing tactics.

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Google Buzz… Crackle… Pop… Fizzle…

February 12th, 2010 by Kristine Macabare

Google Announced Buzz in February 2010.

Earlier this week, Google announced their latest social networking tool, Google Buzz. Google Buzz allows users to post longer statuses and tap into their other social networks such as Twitter, Flickr, Picasa, and even a user’s own blog.

Where were you 5 years ago, Google Buzz?

And yes, the instant I learned about this new Google service, I signed up. But as some early adopters noticed, it would be a while before it would actually show up in their Gmail account. It finally appeared in mine the following morning (Vanessa, our resident SEO copywriter, received access to hers later that afternoon). When I logged in, I only had 1 person who had connected to me. It was a lonely launch party. This morning, however, I noticed I had 4 followers so knowing I’m not a complete social pariah is a little more comforting :)

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Winter Wonderland at Webdex

February 11th, 2010 by Kristine Macabare

A view of I-35E in Carrollton from our conference room.

Hopefully you all are safe and warm wherever you are in the DFW area. Everyone here at Webdex made it safely to the office this morning. There’s a section of the field next door that’s actually flooded with rain water from earlier this week. Ice skating, anyone?

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WebDex Launches New Website – It Slices and Dices

February 8th, 2010 by Paul Slack

Well it really doesn’t slice or dice, but it does offer many new features and we are real excited to launch it today. These new features help our customers and potential customers learn more about our company and services. A cornerstone to our approach to web design and website usability is that websites should be built from the outside in not the inside out. This means that a website doesn’t exist for its own sake but to satisfy the needs of its users. Our new website is designed to do just that.

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What Will Google Personalized Search Do to My Search Engine Optimization Efforts?

February 5th, 2010 by Vanessa Kilgore
personalized search

What Does Google Pesonalized Search Do For You?

There are a few questions that must be answered before I get into what exactly Google personal search will do to your optimization efforts.

What is Google Personalized Search?

Google Personalized Search was created by Google in efforts to help improve the searching experience of the end user by customizing search results based on the last 180 days of search activity linked to an anonymous cookie in your browser. Originally this was only for users signed into a Google account with Search History enabled and would not affect those night signed in. As of December 2009, all users whether signed in or not will receive personalized search results.

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